That's because of the core of stylists that stuck around, and has stuck together, for almost 25 years, manager Liz Burghard said.
"It brings a sense of continuity," she said. "There are clients that core group has had for 20-plus years, so we have that small business family feel. That's a good thing for the newer people on board, too, to have that team."
The trust and experience of the stylists is what kept Burghard coming back when she was a client, well before she was hired by Choppers, even driving there from Chicago when she lived there.
"The skill level is very high," Burghard said. "I don’t mess around with my hair. I’m fiercely loyal. It was a no-brainer to make the travel. And I think it’s the best value, which is why I became a client in the first place."
Choppers, located at 13 Old Frankfort Way, offers many services, including cuts, coloring, nails, makeup and skin care. Burghard said it's also the only place in the Midwest to carry Tocco Magico hair coloring product, Italy's "oldest and most respected" color brand, according to Choppers' website. And it's known for great bridal and even Halloween makeup work.
Each client is given an individualized cut and color based on their style and desires.
"It’s important for people, women in particular, to take the time and spend the money on themselves," Burghard said. "If they look good they’re going to feel good and be their best self. We work to bring out the beauty from within."
While Choppers works to give you a new look, it's also getting its own new look. The salon is midway through a remodeling, and has partnered with the Lincoln-Way high schools to bring local art to the salon. Each of the four schools will have a contest to get artwork for Choppers Salon, and the one high school selected as the winner will get art supplies donated by Choppers.
There will be a gallery showing and reception where winners will be announced at 6 p.m. March 1 at Choppers. Wine and hors d'oeuvres will be served.